AI Insights · Timothy · April 2023
Top 5 Beauty Retail Apps on iOS in Mexico for Q1 2023
Discover the performance of the top 5 beauty retail apps on iOS in Mexico during Q1 2023, including download trends and active user statistics.
The first quarter of 2023 showcased interesting trends among the top beauty retail apps on the iOS platform in Mexico. Here's a closer look at the performance of these leading apps:
SEPHORA Weekly downloads for SEPHORA ranged from 2.7K to 4.4K, with a noticeable peak of 4.4K in the first week of January. The app saw a consistent level of active users throughout the quarter, starting with 24.7K at the end of December and reaching a high of 31.1K in late March.
IPSY: Personalized Beauty Weekly downloads for IPSY: Personalized Beauty fluctuated between 334 and 704, peaking at 704 in the first week of January. Active users saw a gradual increase, beginning at 3K in late December and rising to 3.8K by the end of March.
BEAUTY BAY BEAUTY BAY showed minimal download activity, with weekly downloads mostly staying in the single digits. Active users started at 43 in late December and saw a decline to 21 by late February.
Lush Fresh Handmade Cosmetics Lush Fresh Handmade Cosmetics had very limited download activity, with only 3 downloads recorded in the first week of January.
Perfumerías DRUNI Perfumerías DRUNI also saw minimal download activity, with only 1 download recorded in the final week of February.
For more detailed insights and data, visit Sensor Tower.